DIGITAL CRYSTAL: Swarovski at The Design Museum
5 September 2012 – 13th January 2013
Image courtesy © David Levene
Swarovski’s design and architecture commissions over the past decade have served as an experimental platform for leading figures in design to conceptualise, develop and share their most radical ideas. Under the collective title of Swarovski Crystal Palace, these signature interpretations of light and design all use the emotive medium of cut crystal.
The Design Museum and Swarovski have now challenged some of the most exciting talents in contemporary creativity to explore the meaning of memory in the digital age. As we move away from printed photographs, diaries and other permanent methods of capturing thoughts and experiences, the results reflect on new and thought-provoking ways of reconnecting with our past.
Digital Crystal: Swarovski at the Design Museum presents a collection of unique interpretations of how memory could be perceived in a digital world. Each designer or design collective has used a different method or approach to examine the changing nature of our relationship with objects, environments and time, where crystal is, once again, the focal element in each commission.
You can take part in the exhibition from anywhere in the world by tweeting using #digitalcrystal or texting +44 (0)7860 021492 and your message will appear in the exhibition on 1000 LEDs hidden in the crystals of Ron Arad’s Lolita chandelier.
For this exhibition, the Design Museum and Swarovski are collaborating to challenge designers to explore the future of memory in the fast developing digital age. Working with some of Swarovski’s previous commissions, alongside a new generation of designers, this exhibition examines the changing nature of our relationship with objects and even with time. Digital Crystal asks some of the most exciting talents in contemporary creativity to explore ways in which we can recover that lost connection we have with things, the result is 15 unique installations giving you a glimpse of the future of memory.
Watch the featured designers on film and find out more at designmuseum.org/digitalcrystal
If you have a smartphone and want to listen to the audio in the exhibition via your device please bring headphones with you so as not to disturb other visitors. Alternatively, static headphones with audio content are available to everyone in the exhibition.
Text courtesy Design Museum Press